The speed of a website has a significant influence on user experience, SEO, and conversion rates. Improving website performance is crucial for attracting and retaining visitors. Here are some actions that developers may do to make their websites faster:
Perform a website performance test.
The speed of a website is determined via website speed testing. Testing a website on a regular basis might assist developers in tracking performance downgrades or improvements. A speed test should also assist developers in identifying some or all of the areas that are slowing down website performance, as well as areas for improvement.
There are several high-quality site speed tests available for testing performance, many of which are free. WebPageTest.org (a Cloud flare partner) offers many free tests and provides thorough breakdowns of how quickly specific sections of a website load. Developers can also use WebPageTest.org to test their websites for different devices and network connection speeds.
For more in-depth performance testing, Google also offers PageSpeed Insights. Google Chrome DevTools can also assist developers in evaluating the performance of their site; the Network tab displays all HTTP requests, the size of the requested assets, and the time it takes to fulfil requests.
Utilize a CDN.
CDNs increase website performance by caching material in several places across the world. CDN caching servers are often located closer to end users than host or origin server. Content queries are sent to a CDN server instead of the hosting server, which may be thousands of miles away and dispersed over numerous independent networks from the user. The usage of a CDN may drastically reduce website load times.
Image optimization
Images
account for a large amount of Internet traffic, and they usually take the
longest time load on the a website due to the bigger size of image files than
HTML and CSS files. Fortunately, image optimization may minimize picture load
time. Image optimization often means decreasing the resolution, compressing the
images, and minimizing their size, and a plethora of image optimizers or image
compressors are available online for free.
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